The Damn Truth releases “Look Innocent” single and music video ahead of UK tour

Celebrated Montreal rock’n’roll band The Damn Truth is pleased to announce the release of their new single “Look Innocent” on Friday, October 7th

The single is accompanied by a music video that can be seen today on YouTube:

THE DAMN TRUTH

OCTOBER 2022 UK TOUR

TICKETS AVAILABLE FROM WWW.THEGIGCARTEL.COM

+ SUPPORTING KING KING

* SUPPORTING PLANET ROCK’S ROCKTOBER

NEW SINGLE “LOOK INNOCENT”

RELEASED FRIDAY 7 OCTOBER 2022

The new single is released a week before the band return to the UK for an 11-date UK tour which kicks off on October 15th at the O2 Academy Bristol.  

The band will support Planet Rock’s Rocktober shows in Bristol O2 Academy (Oct 15) and Sheffield O2 Academy (Oct 22), followed by dates supporting King King at Northampton Roadmender (Oct 16), Southampton 1865 (Oct 20), Liverpool Hangar 34 (Oct 21).

In addition to the above, The Damn Truth will also headline their own concerts including Norwich Waterfront Studio (Oct 18), Chester Live Rooms (Oct 23), Newcastle Cluny (Oct 25), Glasgow Stereo (Oct 26), York Fulford Arms (Oct 27), and London’s Black Heart (Oct 28).

Tickets are available from www.thegigcartel.com/Artists-profiles/The-Damn-Truth.htm.

“The Damn Truth’s ‘This Is Who We Are Now’ is a powerful statement with a chorus bigger than a bus and a guitar solo that absolutely soars.” – Classic Rock

About the new single, lead singer, Lee-la Baum says, “We have a bit of a habit of putting ourselves into dangerous situations for our videos, from hanging upside down and being spun around, and now, in this video, walking backwards into crowds and cars at rush hour. If there is a rock’n’roll nine lives, we’ve used up quite a few so far.”

“Sometimes it’s the little things that stick with you… We were on tour somewhere in western Canada, on what felt like the longest highway EVER. I started to think about this silly argument I once had with my boyfriend and how we almost broke up over it. It made me laugh in my head, so I wrote it down on a piece of paper. I could almost immediately hear the melody and type of vibe that the song should have. When we got to wherever it was that we were going, I grabbed the guitar, and the song was born.”

“The song is really about everything that is under the surface in a long-term relationship. Obviously, our problems weren’t about the type of pet we should or should not get, it was just a trigger… but I find those little moments of being so detached from reality WONDERFUL!”

“Look innocent is an ode to a longing for a love that was. A love that was far from perfect, yet the memories are vivid, and perfection is over-rated anyway.”

Adds TDT’s drummer Dave Traina, “When we were in the studio with Bob Rock, we had a bit more difficulty recording this song. The changes Bob made were challenging and it put us all on the spot, which is what you want with that level of producer. It made us approach this with a heavier, serious vibe and I think that also comes across in the video. It’s one of our favourite songs to play live because of that.”

The tour announcement dovetails with the band’s latest single “Look Innocent,” which is taken from their critically acclaimed album “Now or Nowhere” released by Spectra Musique/Sony Music. The album, produced by legendary Grammy Award-winning record producer, Bob Rock, is available from www.thedamntruth.com.

The Damn Truth has experienced considerable success at radio airplay in the UK including ten weeks of high rotation for their previous single “This Is Who We Are Now” on Planet Rock and a spot play on BBC Radio 2’s Rock Show with Johnnie Walker.  The band have also won on several occasions for Tracks of the Week on Classic Rock’s Louder Sound.

The band have been championed by the British music press with extensive magazine coverage in Classic Rock, Blues Matters, Guitarist, Powerplay, Guitar Techniques, Record Collector, Fireworks, Blues in Britain, Hard Rock Hell, MNPR and R’N’R Magazine.   

“We’re looking forward to touring the UK,” says lead singer and guitarist, Lee-la Baum. “Last time we played the UK was earlier this year when we supported King King on their February tour.  We had a fantastic time, and we can’t wait to return for more fun and excitement.  UK audiences are the best.”

The Damn Truth is comprised of Lee-La Baum (lead vocals, guitar), Tom Shemer (guitar), PY Letellier (bass) and Dave Traina (drums).

“The Damn Truth is a fresh revivalism of the psyche music scene from the mid ’60s,” says Jeff Laufer, editor of the Californian website, Rock Bands of LA. “Critics and fans alike praise their regeneration of the hard rock sound and values.”

“Bob Rock found a spirit within the band that he hadn’t experienced for many years,” continues Jeff. “He saw something special… an artist with burning talent that needed the right direction to break wide open…like lightning in a bottle.”

“The production by the legendary Bob Rock capturing the essence of what the band have without damaging the humanness at its core. The drums thunder, the bass throbs, the guitar alone could wreak havoc to the solar system and the vocals of Lee-La Baum control the storm, a commanding presence over the hurricane.” 

– Metal Planet Music

Six tracks on the new album “Now or Nowhere” were produced by legendary Grammy Award-winning Bob Rock (Metallica, Aerosmith, Motley Crue, Bon Jovi, Bryan Adams, The Cult, The Offspring) at Bryan Adams’ recording studio “The Warehouse” in Vancouver.

“Now or Nowhere” chronicles the band as they navigate life, love, and everything else in a world gone seemingly upside down and sideways during the past year they were unable to finish the album with Bob because of COVID-19 restrictions, the band recorded the remaining three songs with help from Juno Award-winning producer Jean Massicotte who mixed “Everything Fades”; and the rest of the mixing was done by Vance Powell (Jack White, Chris Stapleton), Nick DiDia (Bruce Springsteen, Rage Against The Machine), and Mike Plotnikoff (Van Halen, Cranberries).

The Damn Truth has extensively toured Europe and North America and opened tours for Z.Z. Top (and partied with Billy Gibbons in his pyjamas), the SheepdogsStyx, and Rival Sons.

They sold out the legendary Whisky a Go-Go in Los Angeles, sold out the Corona Theatre in their hometown of Montreal, and had one of their videos featured on the official Janis Joplin Facebook page. It’s a culmination of a lot of blood, sweat and tears that’s come fruition with “Now or Nowhere”.

Photo Adam Kennedy

THE DAMN TRUTH
OCTOBER 2022 UK TOUR

TICKETS AVAILABLE FROM 

WWW.THEGIGCARTEL.COM

Bristol, O2 Academy
Saturday 15 October 2022
* Supporting Planet Rock’s Rocktober

Northampton, Roadmender
Sunday 16 October 2022
+ Supporting King King

Norwich, Waterfront Studio
Tuesday 18 October 2022

Southampton, The 1865
Thursday 20 October 2022
+ Supporting King King

Liverpool, Hangar 34
Friday 21 October 2022
+ Supporting King King

Sheffield, O2 Academy
Saturday 22 October 2022
* Supporting Planet Rock’s Rocktober

Chester, Live Rooms
Sunday 23 October 2022

Newcastle, Cluny
Tuesday 25 October 2022

Glasgow, Stereo
Wednesday 26 October 2022

York, Fulford Arms
Thursday 27 October 2022

London, The Black Heart
Friday 28 October 2022

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