Fiery Brit rockers, THE RATTLEBACKS, are in trouble with the powers that be at YouTube HQ. The video for their current single, Please Me, has just been shadow banned. The track is taken from the band’s much anticipated debut album, which is set to drop this year. THE RATTLEBACKS have now released a censored version of the video, here: https://www.youtube.com/watch?v=GBi3u2E_8TE .
Never ones to cower in the face of adversity, THE RATTLEBACKS have a ‘can’t die’ attitude. Hailing from Brighton, England and born in 2021, THE RATTLEBACKS have the talent, belief and determination to break to the absolute vanguard of the music scene. The band’s recent single, Please Me, has attracted much media and public attention, and YouTube’s decision to dampen the video’s reach is certainly regrettable. The band remark about the censoring: “Being shadow banned for the female lead wearing a bra for a few seconds is incredibly frustrating for us. Unlike ‘made’ stars, the algorithm is literally the only way to grow our audience and find our fanbase. A lot of time, money and effort goes into these things, so to have our video not stand a chance from the outset was disheartening. We didn’t go out to make a ‘sexy’ video; if there are sexy moments in the video, it must be justified within the context of the whole story. Our wonderfully talented video director, Lizzie, has always reinforced that point too; mutually we want to have strong female narratives. It is not 1983 anymore. If you watch the video, it is about the monotony of life and someone who is lost finding themselves. The main character (Sara) was not getting dressed up for ‘the boys in the band’; she was getting dressed up because she was celebrating herself, and celebrating her femininity was a part of that.”
The director of the video, Lizzie Dorning, goes onto remark: “If we had gone out to make an overtly sexual video, I could understand the shadow ban – instead I wanted our protagonist Sara to realise that living a boring unfulfilling life means pleasing others, not herself. The last shot of Sara waking up is supposed to be a moment of quiet realisation – each day is a new day and it’s up to you to change your mindset and create your own happiness”.
With a new version of the video now released, and with their debut album to follow, THE RATTLEBACKS cannot and will not be stopped.
THE RATTLEBACKS live: 16/10/24 – KK’s Steel Mill – Wolverhampton (with Tailgunner); 17/10/24 – Rebellion – Manchester (with Tailgunner); 21/11/24 – Face bar – Reading (with Tailgunner); 22/11/24 – Komedia – Brighton (with Tailgunner); 23/11/24- Cobblestones – Bridgewater (with Tailgunner).